Our client wanted to turn her signature course evergreen. This is the third time she launched her signature course live.
May 2022 Ad Spend: $5,013.93
Total Purchases: 73
Total Leads: 1,447
Total Revenue: $54,307
ROAS: 10.83
Our client launched one of his signature courses with a webinar in May 2022.
Ad Spend: $29,116.77
Total Leads: 4,934
Total Purchases: 410
Total Revenue (Booked + Banked Sales): $203,763.88
ROAS: 7.00
Our client ran a paid challenge for the second time. Her main goal was to increase conversions for this offer and hit six figures.
Dec 2021 - Feb 2022 Ad Spend: $9,854.51
Total Purchases: 382
Total Leads: 1,189
Total Revenue: $101,731
ROAS: 10.32
Our client wanted to launch her membership with ads for the second time! Another 6-figure launch to start off the new year.
Jan 2022 Ad Spend: $6,379.05
Total Leads: 751
Total Purchases: 115
Total Revenue (Booked + Banked Sales): $129,194.10
ROAS: 20.25
Our client was running their own Google ads themselves and within 3 weeks we were able to double their return on ad spend! In November we saw a 10 ROAS!
October 2021 Ad Spend: $1,977.53
Ad Revenue: $11,958.64
ROAS: 6.05
Average CTR: 5.38%
Average CPC: $0.57
Ad Spend: $2,401.82
Banked Sales: $26,335
Booked Sales: $24,673
Total Sales: $51,028
Profit Banked + Booked Sales: $48,626.18
ROI: 996.46%
ROAS: 21.25
Sales Page Conversion Rate: 21.78%
GOAL: $300,000 sales goal or 10+ ROAS
TIMELINE: 2.5 MONTHS
RESULTS:
Freebie Landing Page Conversion: 65.77%
Webinar Landing Page Conversion: 35.02%
Course Sales Page Conversion Rate: 6.07%
Order Bump Conversion Rate: 18.38%
$18,975.73 Total Launch Ad Spend
$326,321.00 Generated in Revenue
(Banked + Booked Sales)
ROAS: 17.21